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Offering advice related to driving traffic is fairly easy. Web design advice, on the other hand, is difficult. Even past 1000+ thriving web projects, it’s tough to know what works best. This article discusses a few web development and design tips to get more value from your visitors. Most of these tips are supported by studies. All of these are for novice designers as well as advanced UX professionals, for small and big businesses alike.
Page Loading Speed Is Important
There is no need to argue about the fact that speed is important. Any website development company can prove time and again that it impacts everything, starting from bounce rate right to conversions, revenue, etc.
If a site loads slow, the visitors are not likely to hang around. Besides, since users pay importance to this, search engines do the same as well and factor any given page loading speed as a ranking criterion. For this purpose, it’s extremely important that you work towards making your site load as fast as it possibly can.
Influence the Fold
Whether there exists anything such as the fold is a part of an active dispute. Few say that due to the number of screen sizes nowadays, the fold is not a matter any longer. Others have a different impression. It seems as though the fold is still relevant for a website that implies the need for prioritization of content while using the usable space to gain users so that they carry on.
Use Pictures FOR web development
Faces are clearly powerful imagery. Right from the time a human being is born, we look at faces more than anything else. The attractive power of people in pictures is incredibly valuable in web design.
It’s not just that faces draw attention. At the same time, they also correlate with a conversion. In a famous case study, it has been revealed that there was a huge boost in results after faces as well as testimonials were used in combination on a particular sales page.
Avoid Too Many Tabs
Here’s one more way to take things out of their hiding: try to avoid tabs or expandable boxes. Understand that as many as 76% of visitors simply scan your page. It is possible to allow your content web development to be more visible to such audience by keeping everything exposed, without any necessity for clicking to reveal information.
Let’s deal with one of the widespread mistakes made by beginners in an eCommerce website design company: a screen that’s cluttered. Most of the people jot down a list of things they need on a website and because they do not know any better, they simply throw everything on the screen, on a single page.
Avoid Rotating Sliders
Although rotating sliders have been famous for years and most clients adore them, there is an issue with the slideshow: your visitor might only go through the first slide. A lot of researches have come to this very verdict. Statements on subsequent slides are a lot less probable to be seen while calls to action are improbable to be clicked.
Standard Layouts OF web development
A study by Google established that “high prototypicality” happens to correlate with aesthetics. In simpler words, weird is usually not pretty. If a website follows standards, it is more prone to be appreciated. The sites deemed the most impressive have high prototypicality as well as low visual complexity. Such sites are simple as well as clean.
What do you think “visual hierarchy” actually is? It pertains to using various visual elements such as size or arrangement. For influencing the elements a user detects first, second, or in the end. Emphasizing a big and bold title at the top of your webpage with some legal data at the bottom. Is a decent example of wielding visual hierarchy for prioritizing particular elements over the others.
Web design happens to be a complicated topic and every single aspect of it. It has a lot of impact on the success of any website. For this reason, it is necessary to understand everything that you do. Depending on studies for guidance is a reasonable way to ensure the same. A web design firm used techniques for making your sites increasingly effective while better serving your visitors. And boosting conversion as well as other success tags of your website.
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