Advanced On Page SEO Techniques in 2023

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Advanced On page SEO refers to the techniques and strategies used to optimize a website in order to improve its search engine rankings. These techniques involve optimizing the structure, content, and code of a website to make it more appealing to both search engines and users.

Optimize the Website’s Title Tags

One advanced on page SEO technique is to optimize the website’s title tags and meta descriptions. The title tag is the text that appears in the browser’s title bar and is also used as the title of the webpage in search engine results. The meta description is a brief summary of the webpage’s content that is also displayed in search engine results. Both of these elements should be optimized to include relevant keywords and to accurately reflect the content of the webpage.

Optimize the Website’s Header Tags

Another advanced on page SEO technique is to optimize the website’s header tags. Header tags, such as H1, H2, and H3, are used to organize and structure the content of a webpage. Search engines use these tags to understand the hierarchy of the content on a webpage. It’s important to use these tags correctly and to include relevant keywords in them.

Optimize Images and Videos

Another technique is to Optimize images and videos. Optimizing images and videos can help to improve the website’s search engine rankings by making the website more visually appealing and by making it easier for search engines to understand the content of the webpage. This can be done by including relevant keywords in the file names of images and videos, and by adding alt tags to images.

Internal Linking

Additionally, Internal linking is another advanced on page SEO technique. Internal linking refers to the practice of linking to other pages within your own website. This helps search engines to understand the structure and hierarchy of your website, and it also helps to keep visitors on your website for longer by providing them with more related content to explore.

Structured Data

Using structured data is another advanced technique. Structured data is a set of tags that can be added to a webpage to help search engines understand the content of the webpage. Structured data can be used to mark up things like articles, reviews, events, and products, and it can also be used to add Rich Snippets to search engine results.

Creating a Sitemap

Lastly, Creating a sitemap is an advanced on page SEO technique. A sitemap is a file that lists all the pages on a website, and it is used to help search engines understand the structure of a website. It’s important to create a sitemap for your website and to submit it to search engines so that they can easily find and crawl all of the pages on your website.


In conclusion, on-page SEO is an essential part of any digital marketing strategy. By implementing advanced techniques such as optimizing title tags, meta descriptions, header tags, images and videos, internal linking, structured data and creating a sitemap, you can improve your website’s search engine rankings and drive more traffic to your website. For more blogs about digital marketing, follow sufian amjad. It’s important to keep in mind that on-page SEO is an ongoing process and it’s crucial to monitor your website’s performance and make adjustments as needed to stay ahead of the competition.